Objective: To elevate Tamarind Villas' brand presence in the digital realm. Overview: Drawing upon deep-seated digital design expertise, a comprehensive brand identity was sculpted for Tamarind Villas, an illustrious chain of luxury accommodations. The project's scope spanned from creating a dynamic and immersive web experience to curating engaging and resonant social media content.
I leveraged user insights to shape the architecture and layout of the brand's digital presence. Through close collaboration with the product team and developers, I crafted intuitive wireframes and delivered visually compelling interfaces, ensuring a seamless and luxury-focused user experience. The project spanned the full design spectrum, from initial concept drafts to post-launch refinements, all achieved through the use of advanced design tools and iterative testing.
• Google Forms • Survey Monkey
Breaking traditional models
People are adapting to changing circumstances and abandoning chronological life points
Employing manual controls
People are using archaic methods to feel in control of all areas of their finances
Defaulting to the bank of family and friends
People seeking financial guidance or needing additional money